Now Bindings is a Canadian company focused on creating innovative products for today’s snowboarders. This rider-owned brand is dedicated to improving your snowboarding adventure with high-quality bindings and board accessories. The well-known Now bindings feature luxurious designs, unbeatable comfort and offer incredible performance to all snowboarders, regardless of their riding style.
Now was founded in 2010 by former professional snowboarder JF Pelchat. Driven by the goal to innovate the functionality of snowboarding bindings, the brand has introduced a new easily adjustable binding technology.
What you can expect from Now snowboard bindings is an effortless and responsive ride, reduced foot fatigue, enhanced performance and overall ride comfort.
